Certificate Programs
The program is designed for non-degree short-term study, for one semester or one year, to acquire better understanding about Chinese business and E-commerce. Available online and offline.
Certificate Programs
The program is designed for non-degree short-term study, for one semester or one year, to acquire better understanding about Chinese business and E-commerce. Available online and offline.
Program Details
Intake
Spring & Fall
Duration
1 semester
Location
Beijing, China
Language
English
About the Program
The Certificate Program provides an enriching exploration of the vibrant business landscape in China at IBS.BFSU. We offer a comprehensive array of business courses designed to provide students with a deep understanding of the intricacies of conducting business in the dynamic context of China.
China Business Studies
The program aims to present students with the China's business landscape in a general picture. From understanding the nuances of the Chinese market to exploring effective strategies for navigating cultural and regulatory complexities, this program is tailored to equip students with the knowledge and skills necessary to understand China, its financial markets, business etiquette, the development of its economy, and significant governmental moves, etc.
E-Commerce in China
Specifically focusing on E-commerce, the program explores the current E-commerce business in China broadly. From internet marketing and advertising strategies to e-tailing, online payment, and logistics, the program explores the managerial principles and business practices applied to China's E-commerce business. In particular, the program also touches on innovation and emerging information technologies that have driven E-Commerce to thrive. The program also discusses topics including business ethics, dangers, and risks brought by new technologies, to name the few.
Curriculum
Core Courses: Chinese Business Studies
Chinese Culture undefined Business Etiquette
Strategic Management in China
Doing Business in China
The Government and Politics in China
Marketing in China
Financial Markets and Institutions (available in the Fall semester)
Elementary Mandarin
Core Course: E-Commerce in China
Electronic Commerce in China
Internet Marketing
Business Data Analysis
Innovation and Entrepreneurship
Cross-border Electronic Commerce and International Trade
Elementary Mandarin
Admission Requirements
English proficiency reaches: IELTS overall band at 6.0 / TOEFL IBT 79 / TOEIC 750
Completion of recognized upper secondary or equivalent 12 years studies to the required standard
Program Cost
CNY 24,000 / semester
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