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IBS teachers and students visit Beijing Hero Entertainment Technology Company


On April 21, more than 20 teachers and students from the International Business School of Beijing Foreign Studies University came to visit Beijing Hero Entertainment Technology Co., Ltd.. The visiting was led by Wen Wen, the Deputy Director of the Domestic Cooperation Office. Teacher Zhao Xinjie and Guo Ying also participated in this visiting activity. 

Hero entertainment is a cooperative enterprise of IBS, and it is the world's leading interactive entertainment brand.

First of all, Ms. Zhao Mengmeng, the HR manager of Hero Entertainment, led the students to visit the office area, discussion area and activity area of the enterprise, and explained the founding history and main game products. Students were deeply attracted by Hero's comfortable and clean working environment, relaxed and lively working atmosphere also won their yearning, bursts were gave out of praise from time to time.





Next, was the conference room tour. Ms. Juanjuan, the Vice President of human resources, introduced the mission and vision, corporate culture, staff structure and career development of Hero, and encouraged students to pay attention to the informations about internship and campus recruitment.



Mr. Yang Bin, Executive Vice President and Head of overseas business of Hero, explained the industrial chain, business composition and future development plan of the company, and had interactive exchanges with students on game product operation, user demand communication, overseas business promotion and other issues.





In order to encourage outstanding undergraduates who have spare time to actively participate in practical teaching activities and effectively enhance their employment competitiveness, the International Business School has decided to implement the "Undergraduate Student Practice Program" (USPP). USPP project, which is carried out for junior and senior students, is composed of two modules: "Career Planning" and "Enterprise Visiting" . IBS BFSU will regularly invite representatives of well-known enterprises or alumni to come to the school for career sharing and career planning guidance, and contact cooperative enterprises in Beijing to organize students to visit the companies. The Dean of Students Office, Student Affairs Office and Domestic Cooperation Office of IBS are jointly responsible for the project planning and management.


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